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7 Content Marketing Facts Successful B2B Marketers Need To Know

by Laura Figueroa

Marketing Facts

Over the last few years, content marketing has become a staple for large corporations and small businesses alike. Once a buzzword, it’s now one of the preferred sales and marketing strategies for companies across all industries. Buyers have also made it clear that they enjoy consuming original content. They follow companies on social media, watch video tutorials, view infographics, and … Read more

5 ways for Manufacturers to put their LinkedIn Company Pages to Work

by Sandeep Karwal

If you don’t already have a LinkedIn page for your company, here’s an interesting fact for you.
If LinkedIn members engage with a company then the chances of them purchasing from those companies increases by 50%.
With a LinkedIn company page you can engage with followers about your company news, provide product updates, share information about any events/trade fairs you … Read more