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We’re willing to bet that you want your customers and prospects to read your white papers, case studies, and research reports. After all, you and your company invested significant time and effort to create something that is insightful and engaging for your prospects and customers. We’ll also wager that you have two distinct audiences, one being your team of colleagues, … Read more
There’s no denying the power of content marketing, which is why we’re seeing business in almost every industry prioritize their content creation. Businesses love it because for each dollar spent content generates three times as many leads as traditional marketing methods. Consumers are also happier because 70% prefer learning about companies by reading their articles than through ads. Basically, it’s … Read more
If you don’t already have a LinkedIn page for your company, here’s an interesting fact for you.
If LinkedIn members engage with a company then the chances of them purchasing from those companies increases by 50%.
With a LinkedIn company page you can engage with followers about your company news, provide product updates, share information about any events/trade fairs you … Read more